Campaign Manager
- Employer
- GenScript
- Location
- United States
- Start date
- Nov 12, 2024
View more categoriesView less categories
- Discipline
- Administration, Marketing, Market Research/Customer Experience, Science/R&D, Biology, Biotechnology, Project Management
- Required Education
- Bachelors Degree
- Position Type
- Full time
- Hotbed
- Best Places to Work
Job Details
About GenScript
GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group. Founded in 2002, GenScript has an established global presence across North America, Europe, the Greater China, and Asia Pacific. GenScript's businesses encompass four major categories based on its leading gene synthesis technology, including operation as a Life Science CRO, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy.
GenScript is committed to striving towards its vision of being the most reliable biotech company in the world to make humans and nature healthier through biotechnology
About ProBio
ProBio proactively provides end-to-end CDMO service from drug discovery to commercialization with proactive strategies, professional solutions and efficient processes in cell and gene therapy (CGT), vaccine, biologics discovery and antibody protein drug to accelerate drug development for customers. ProBio’s total cell and gene therapy solution covers CMC of plasmid and virus for IND filing as well as clinical manufacturing and commercial manufacturing. In terms of plasmid service, ProBio supports the most clinical approvals for CGT drugs including mRNA vaccines, CAR-T in China. It is also the first GMP manufacturing platform to provide in vitro transcription (IVT) template linearized plasmids for mRNA vaccines and has supported several mRNA vaccine global enterprises to obtain clinical approvals. In terms of viral vector service, \ProBio has a stable and high-yield viral vector platform.
Job Scope:
We are seeking a highly motivated and experienced Campaign Manager to lead and execute comprehensive marketing campaigns that effectively promote our services, products, programs, and brand. The ideal candidate will have a strong background in managing multi-channel campaigns, a deep understanding of the biotech industry, and the ability to work collaboratively across various departments.
Reporting to: Supervisor of Campaign and Leads Management
Key Responsibilities:
- Campaign Strategy Development: Develop and implement strategic marketing campaigns to promote our products, services, and corporate initiatives. Align campaigns with overall business goals and objectives.
- Campaign Execution Management: Lead and manage all aspects of campaign execution, including planning, budgeting, scheduling, and resource allocation. Ensure campaigns are delivered on time, within scope, and within budget.
- Cross-Functional Collaboration: Work closely with product MKT, sales, and R&D teams to gather insights, develop campaign plans, and ensure alignment with scientific and business objectives.
- Market Research and Analysis: Conduct market research to understand industry trends, customer needs, and competitive landscape. Use insights to refine campaign strategies and improve effectiveness.
- Performance Monitoring: Track and analyze campaign performance metrics to assess effectiveness and ROI. Prepare regular reports, making data-driven recommendations for optimization.
- Regulatory Compliance: Ensure all campaign materials and activities comply with relevant regulations and industry standards, particularly in the biotech and pharmaceutical sectors.
Qualifications:
- Education: Bachelor’s degree in Marketing, Biology, or a related field. An advanced degree or certifications in marketing or biotech is a plus.
- Experience: Minimum of 3 years of experience in campaign management, preferably within the biotech, pharmaceutical, or life sciences industries. Proven track record of managing successful multi-channel campaigns.
- Skills: Strong project management skills with the ability to handle multiple projects simultaneously. Proficient in digital marketing tools and analytics platforms (e.g., Salesforce, BI). Familiar with marketing channels, including websites, SEO, SEM, EDM, and social media. Excellent written and verbal communication skills in both English and Chinese.
- Knowledge: Deep understanding of the biotech industry, including trends, challenges, and regulatory requirements. Familiarity with marketing best practices and strategies specific to the life sciences sector.
- Attributes: Strategic thinker with a creative mindset. Highly organized, proactive, and capable of working independently as well as part of a team. Ability to adapt to changing priorities and fast-paced environments.
#LI-EB1
#GS
GenScript USA Inc/ProBio Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.
GenScript USA Inc./ProBio Inc. maintains a drug-free workplace.
Company
GenScript Biotech Corporation (HK.1548) is an important technology and service provider in the world for life science R&D and manufacture. Built upon its solid DNA synthesis technology, GenScript Biotech comprises four major business units: a life-science services and products business unit, a biologics contract development and manufacturing organization (CDMO) business unit, an industrial synthetic products business unit, and an integrated global cell therapy company.
GenScript Biotech was founded in New Jersey, USA in 2002 and listed on the Hong Kong Stock Exchange in 2015. The company’s business operations span over 100 countries and regions worldwide with legal entities located in the U.S., China, Japan, Singapore, Netherlands, Ireland, the United Kingdom, Korea, Belgium and Spain. GenScript Biotech provides premium, convenient and reliable services and products for over 200,000 customers.
As of June 30, 2024, GenScript Biotech had more than 6,900 employees globally, and 103,600 peer-reviewed journal articles worldwide had cited GenScript Biotech’s services and products. In addition, GenScript Biotech owns a number of intellectual property rights, including over 300 patents, over 900 patent applications and great numbers of know-how secrets.
Driven by the corporate mission of “make people and nature healthier through biotechnology”, GenScript Biotech strives to become the most trustworthy biotech company in the world.
- Location
-
Piscataway
NJ
United States
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