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Product Manager, Onivyde Marketing

Employer
Ipsen Biopharmaceuticals, Inc.
Location
Cambridge
Start date
Sep 7, 2024
View more categoriesView less categories
Discipline
Marketing, Product Development/Management
Required Education
Bachelors Degree
Position Type
Full time
Hotbed
Pharm Country

Title:

Product Manager, Onivyde Marketing

Company:

Ipsen Biopharmaceuticals Inc.

Job Description:

The Product Manager, Onivyde is a key role on the Oncology Commercial Team and will report to the Senior Director, Onivyde Marketing.

The Product Manager, Onivyde is responsible for supporting the creation and development of effective marketing operations and is fully responsible for delivering assigned initiatives with flawless execution.

Core activities

  • Support the Onivyde oncology marketing team in the creation of brand strategy and tactics
  • Lead the implementation of assigned initiatives (optimization of campaign materials, congress management, affiliates best practice sharing, internal communications, multi-channel) across a broad spectrum of the marketing mix utilizing excellent project management skills to achieve project goals.
  • Work closely with vendors to conceptualize, develop, and execute promotional materials and programs
  • Identify innovative and compliant mechanisms to engage and provide value to key customers and differentiate Ipsen based on key company and brand strengths
  • Apply creativity, innovation & out-of-box thinking to enhance the customer experience
  • Ensure that the brand marketing spend on assigned projects is on target and spent efficiently.
  • Support team track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities
  • Optimize the layout and format of presentations for key internal stakeholders to ensure key messages are clear and resonate

Cross Functional collaboration with:

  • Oncology field leadership to provide support with sales force execution and other business needs.
  • Oncology Training team to co-develop training plan and oversee execution of process
  • Marketing, Key Accounts & Sales teams on brand promotional development, execution and performance management
  • V&A team, Sales leadership, and TLE team on brand promotional plan development, execution and performance
  • Business insights and data teams to develop primary and secondary research plan to work with advanced analytics to ensure appropriate understanding and implementation of brand strategy

Knowledge, Abilities and Education

  • BA/BS in life sciences or business required; MBA, PharmD or other advanced degree is a plus
  • Demonstrated marketing or related experience within pharma/biotech, ideally oncology
  • Strong communication and presentation skills to interface with both internal and external stakeholders, cross-functional partners, and senior management
  • Ability to work with multiple internal cross-functional teams and successfully manage multiple projects simultaneously in a fast-paced environment
  • Experience managing agencies, consulting firms and/or other vendors
  • Knowledge of the AMA, ACCME, PhRMA and FDA regulations associated with promotion and industry-supported scientific education activities.
  • Demonstrated consistent track record of success in project management and producing results as a team and/or individual contributor
  • Work within an environment of strict compliance to all appropriate regulatory guidelines to successfully design and execute tactics, programs and tools that achieve business objectives.
  • Willingness/ability to travel domestically, while working under a hybrid structure including onsite working 2-3 days per week on average from our Cambridge, MA HQ

The annual base salary range for this position is $107,250 - $157,300.

This job is eligible to participate in our short-term incentives program. At Ipsen we are proud to offer a comprehensive employee benefits package, including 401(k) with company contributions, group medical, dental and vision coverage, life and disability insurance, short- and long-term disability insurance, as well as flexible spending accounts. Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.

The pay range displayed above is the range of base pay compensation within which Ipsen expects to pay for this role at the time of this posting. Individual compensation within this range depends on a variety of factors, including, but not limited to, prior education and experience, job-related knowledge and demonstrated skills​

IPSEN is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

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