Marketing Specialist
- Employer
- BioSpace, Inc.
- Location
- West Des Moines, IA - Hybrid
- Start date
- Sep 6, 2024
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- Discipline
- Marketing, Advertising, Marketing/Corporate Communications, Strategic Marketing, Brand Management
- Required Education
- Bachelors Degree
- Position Type
- Full time
Job Details
BioSpace is the hub for life science news and jobs. We provide essential insights, opportunities, and tools to connect innovative organizations and talented professionals who advance health and quality of life across the globe.
BioSpace is seeking a motivated Marketing Specialist to support BioSpace’s audience marketing programs, with opportunity for career growth, learning and development.
The Marketing Specialist will be responsible for driving audience growth and engagement. You will execute multi-channel communication marketing programs that help BioSpace’s community of life sciences professionals grow and thrive.
The ideal candidate will have a high attention to detail, be organized and proactive. You are an excellent writer with experience managing multiple campaigns across platforms like email, newsletters, social and more, and proficient design skills.
This role reports to the VP of Marketing. Employees in our West Des Moines office work a hybrid schedule: In office Monday – Wednesday, and work from home option Thursday-Friday.
In this position you will:
- Post daily news content, manage and grow audiences on our social media channels through active engagement
- Work closely with our Editorial and Insights teams to support the promotion of BioSpace’s podcasts, webinars, whitepapers and more
- Ideate, lead, support and execute Marketing-driven content and events
- Create, manage and optimize user email programs
- Identify opportunities for user growth, content distribution and partnerships
- Create branded campaign and/or content assets
- Provide reporting and recommendations (Google Analytics 4, HubSpot, LinkedIn)
Position requirements:
- 3+ years of relevant marketing experience required
- Social media experience required
- Email marketing experience required (HubSpot experience a bonus)
- Excellent copywriting skills
- Proficient design skills (Adobe and/or Canva preferred)
- Proficient with Google Analytics and customized reporting
- Highly organized, communicative, and collaborative
BioSpace offers a competitive compensation and benefits package, including the week off between Dec 25 and Jan 1.
Interested candidates may apply through our website at www.biospace.com. Applications and questions may also be emailed to: hiring@biospace.com.
Pre-employment background check required.
Company
BioSpace champions the Life Sciences industry as a digital hub for news and careers. Since 1985, BioSpace has provided essential insights, opportunities and tools to connect the innovative organizations and talented professionals who advance health and quality of life across the globe.
BioSpace.com offers a multi-faceted venue for industry professionals to come together on the Web with several unique and reliable resources. It has become the centralized source for information and job listings for the Life Sciences industry.
- Daily news and job postings BioSpace.com is a comprehensive source of information for Life Sciences professionals. Reliable news content is posted daily, keeping followers and investors up to date on the latest in the biotech and pharmaceutical industries. Along with breaking news, jobs are posted daily from some of the best companies in the industry. There are several opt-in emails, like GenePool, that provide daily news and career opportunities.
- Talent Connect BioSpace offers career events for life science recruiting professionals who want to take the recruiting process to the next level. Talent Connect career events are next generation networking events. The events bring together top companies and thousands of highly qualified candidates across various disciplines, giving hiring managers and candidates the opportunity to meet face-to-face. Several Talent Connect events are held across the country throughout the year in some of the most thriving Life Sciences communities.
- Hotbed Communities For over 30 years, BioSpace’s world-renowned Hotbed communities have highlighted specific regions or “Hotbeds” of industry activity. Each year-long Hotbed campaign features innovative Life Sciences communities on a country-wide map. The map features company logos and original artwork with renderings of company buildings, depicting their location on the map. On BioSpace.com, Hotbed Maps are interactive linking the company image to their online profiles.
A spot on the Hotbed map is a coveted position. The map and individual Hotbed regions are printed on thousands of promotional materials annually and distributed across the nation. In fact, the original Biotech Bay™ map from 1989 hangs on permanent display in the Smithsonian Institution's National Museum of American History.
BioSpace Hotbeds include: Biotech Bay Biotech Beach BioCapital BioMidwest Bio NC BioForest Genetown, Ideal Employer, Pharm Country, NextGen Bio
- Branding Solutions Deliver your message to our audience of industry professionals through our targeted channels. Use banners, Skyscrapers, e-mails, and more to promote your brand to job seekers and other relevant industry professionals.
Having a company profile includes an online description of your business with contact information, development pipeline, and key management. It also includes reciprocal links to your clinical trials, press releases, jobs, events, and corporate URL (where applicable).
BioSpace has been, and continues to be, the go-to website for reliable and up to date information on all things biotech and pharmaceuticals for over 30 years. Promoting your company with BioSpace’s advertising and recruitment solutions not only reaches a large audience, but a passionate and experienced audience of job seekers and Life Sciences professionals.
Looking to improve your comprehensive workforce strategy? Click here to learn more.
Interested in careers with BioSpace? Click here to learn more.
- Mini-site
- BioSpace, Inc.
- Phone
- 877-277-7585
- Location
-
10506 Justin Drive
Urbandale
Iowa
50322
US
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